Hundr Vidar

We’re pretty sure the very foundation of the Royal Bison is built on a DIY ethos, and we can’t think of a better example of that than the ultra-rad sister duo of Hundr Vidar. Madison and Jenna Dewar are back for another round of the Bison, and we’re very excited to see what creations they have this spring! Here’s how they describe their work:

Hundr Vidar creates unique wearable art pieces, such as gender neutral purses, backpacks, and apparel. All of our designs are handmade from start to finish, sewn and hand printed in YEG by two sisters.”

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What was the first thing you ever made (no matter how gnarly it was)?


As kids, we spent a lot of time with one another, gluing together bits of old paper and toilet paper rolls at our grandparents place. As adults, we always wanted to combine our passions for art and fashion in a more elevated manner. Our first creation together was our convertible tote backpack- which has gone through various states of change to become our flagship product.

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What is the hardest / most challenging part of being a maker?


Knowing when to stop making. We are constantly inspired by almost anything on a daily basis.

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How do you stay motivated when you face these types of challenges?


Having a deadline- such as Royal Bison, is a great motivator to buckle down and create our best possible work.

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Describe your current creative process in 3 words.


Print, sew, repeat.

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\ \ \ BONUS QUESTION / / /


If you have a studio pet(s), what kind of companion animal are they?

Name? Hannibal and Clarice
Age? 4 years old
Any distinct personality trait of theirs? Hannibal is exactly as her name implies- deviously crafty and wicked smart. Clarice is less so. She really loves food, to the point she may actually eat us if we die whilst working.